- ISBN13: 9781601381255
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
Affiliate marketing is a highly profitable online advertising method in which Web site merchants pay independent third parties to promote the products or services of an advertiser on their Web site. In other words, affiliate marketing involves posting a company s banner on your Web site or blog and attempting to send visitors to their Web site. If someone clicks on that banner or goes to that site and buys something, you will be paid a commission. While some affilia… More >>
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#1 by E. French on June 11, 2010 - 7:25 am
This book is badly organized. For starters much of it points to information in prior books of the author. The author also commits an entire chapter describing how the book is laid out. Also the author repeatedly states that he won’t waste time trying to convince you that affiliate marketing is a good idea and then spends several pages arguing that it’s a good idea. The examples given are also weak. The only reason I’m giving this 3 stars is because it did provide some useful information, though I had to wade through 3 chapters first before finding any. I finally gave up on this book and gave a cheaper one a try. It turned out to be much better. If you’re in the market for a digital book on this topic try Affiliate Programs: How to Make Money Online with Other People’s Products by Joel Comm instead. It gives you just enough info to get you going in the right direction and is a much better value.
Rating: 3 / 5
#2 by Kathleen Cheever on June 11, 2010 - 7:49 am
Although this book has some good information beware that the author flips back and forth indiscriminately between people who want to be affiliate marketers and people who want to be affiliates which can be very confusing. I also find that he can be somewhat repetitive. Other then that he does provide some good information I just wish it was organized better.
Rating: 3 / 5
#3 by Jill Frank on June 11, 2010 - 9:22 am
I just got finished reading Affiliate Marketing on the Web. Having been in the Internet Marketing business for almost 10 years, I must say that this was one of the best books I’ve read on Affiliate Marketing from both the merchant’s and publisher’s side. If you are looking for a book that gives you specific recommendations and pros and cons on which type of affiliate program you are seeking to deploy or participate in, this is the book for you!
Rating: 5 / 5
#4 by Scott's on Vacation on June 11, 2010 - 10:06 am
If you are completely new to affiliate marketing, you will appreciate the overview, advice, and pointers. For me the book was way too basic and was not polished (lacking solid editing) like I expected from a book available on Amazon. It promoted a few affiliate management software products which felt salesy and out of place. I agree with the comments that the content switched back and forth between being an affiliate and running an affiliate program for your site. The book was OK and serves a purpose, so 3 stars is my review.
Rating: 3 / 5
#5 by N. Thomas on June 11, 2010 - 10:26 am
I just received this book in the mail not too long ago, and although I haven’t been able to put it down I find the organization a little confusing. I am very new to affiliate marketing. I mean, I know how to use HTML, blog, etc but I am no techie. I can follow directions without a problem, but what I find confusing about the book is that the author goes back and forth with information for individuals who want to become affiliates (and sell other people’s products) and individuals who have products to sell (who are considering enlisting affiliates to sell for them) and for a newbie it gets confusing. I admit that even when I was trying to figure out if I should buy the book I couldn’t really figure out who it was for. I would rather deal with one side or the other at a time in one book, but not both.
There are some things that are confusing to a newbie such as “affiliate tracking” that isn’t clearly explained, but (I’m old school) I have noticed that it is typical of writers in this day and age to assume that the readers understand most everything the author is talking about. Even when I took web design classes at a local college the instructors assume ALL students are millenials (I’m a gen X) and will not explain in more detail unless asked.
Though I like the book and would recommend it, I have been on the hunt basically for an instruction manual (haven’t found one yet and don’t think I will in this day and age). But the author does give good info about getting into affiliate marketing on both sides. Though I recommend it, it won’t be the last book I buy.
Rating: 4 / 5